Lunch seminar: Don’t let sample size stop your A/B experiments

Most welcome to the next Software Center Brown Bag seminar which will be hosted by theme 4 (‘Customer Data and Ecosystem Driven Development’) on August 23^rd, 12:00 – 12:30.

Our presenter is Yuchu Liu who is an industrial PhD student at Volvo Cars.

Please find the title and the abstract of the talk below. Also, attached to this e-mail are two recent papers by Yuchu in which she presents the research that works as the basis for this talk.

Abstract:
A/B testing is gaining attention in the automotive sector as a promising tool to measure casual effects from software changes. Different from the web-facing businesses where A/B testing is a well-established practice, the automotive domain often suffers from limited eligible users to participate in online experiments. To address this shortcoming, this talk describes how to run A/B testing with small sample sizes. In particular, the talk presents a method for designing balanced control and treatment groups so that sound conclusions can be drawn from experiments with small sample sizes. Based on case study research with companies in the automotive domain, the talk identifies the benefits and limitations of the A/B group design method.

_______________________________________________

Please help us forward this invite to your colleagues if you feel that this talk might be in their interest!

We look forward to meet with you at the Brown Bag seminar series in August – and until then we wish all of you a very nice summer!

Regards,
Helena

_________________________________

Microsoft Teams meeting

Join on your computer or mobile app

Click here to join the meeting

Or call in (audio only)

+46 8 505 252 11,,876677862#   Sweden, Stockholm

Phone Conference ID: 876 677 862#

Find a local number | Reset PIN

Learn More | Meeting options

________________________________________________________________________________

— Sc_bb mailing list Sc_bb@lists.chalmers.se https://lists.chalmers.se/mailman/listinfo/sc_bb